LiveBridge utilizes content recognition software to make print advertising interactive on smart-phones/tablets, enabling advertisers to interact with customers, and providing publishers with an advertising differentiator to drive a premium in print advertising rates.
Print newspaper circulations continued to rise in Asia and decline in mature markets in the West, while digital advances have increased the audience for newspaper content as never before, the annual World Press Trends survey of the World Association of Newspapers and News Publishers (WAN-IFRA) showed.
2013 brings a new look to the world’s newspapers and news publishers annual summit meetings. This year the World Newspaper Congress and World Editors Forum will be joined by the World Newspaper Advertising Forum, making Bangkok the centre of the publishing universe this June.
Google+ Really Is Google 2.0 Take, for instance, Google+. The redesigned social platform looks a lot like Pinterest (and maybe a little like Facebook).
Publishers are seeking ways to add value to print ads, leveraging on core strength not available to new media competition and search engines. Companies that embrace mobility for their business need to adopt a fully integrated advertising platform against this fast-moving mobile industry to effectively position their companies ahead of competition.
"Whether that’s finding a way to get native advertising into mobile or finding new, creative ways to tell stories in that small space. Consumers are going to mobile. There’s no doubt about it. It has to be our main focus in terms of figuring out how to make the most out of that channel."
INDEPENDENT News & Media have announced the appointment of two pivotal positions in the group.
COMPANIES in Ireland will struggle to survive unless they have a digital platform, industry analysts have warned.
Will digital magazine sales ever offset print decline? The Audit Bureau of Circulations figures for January to June this year are out and the PPA has helpfully compiled a list showing the combined circulations of those magazines that have both print and digital editions.
A highly anticipated fall announcement from Apple could bring some of the long-awaited upgrades that fans and investors have been calling for.
The best cellphone hardware has been crippled by manufacturer and carrier bloatware and skins, and Google's Nexus lineup has been hamstrung by a lack of LTE and somewhat inadequate specifications. But we've just gotten a look at the big surprise of Google's I/O keynote, a Samsung Galaxy S4 running stock Android, and suddenly we have visions of a world in which we don't have to choose between features and design, between timely updates and cutting-edge specs.
Samsung announced its latest flagship phone, the Galaxy S 4 earlier this month in New York. Critics have been going wild because the Galaxy S 4 is real competition to Apple's iPhone 5.
As Cory Bergman explored in a thoughtful piece here last month, mobile connectivity– people linked to the Web via smart phones and tablets — is poised to thoroughly disrupt news all over again.
Telecoms giant Huawei presents a device it claims can download high definition films in minutes and songs in seconds
KnowledgeView, Newsroom, publishing
Managing news contents, sharing editorial and publishing to paper, web and mobile.... as easy as 1, 2, 3, 4 with RAPID Browser
Syndigital® was developed to help media owners exploit the opportunity for syndicating news content to a wider digital market, reducing in the process the management cost of syndication and generating additional revenues
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