Apps aren't labeled "FREE" anymore. They're labeled "GET"
Last week the Media Research Group held their annual conference in Berlin. The organisation is 50 years old and they have stoically refused to change the word research in their name to insight. If you noticed your “insight” department thinned out a bit last week; that’s where they were.
I recently spent two days at the beautiful offices of El Comercio, the largest and oldest newspaper in Peru. Grupo de Diarios América bought together journalists from newspapers all over Latin America for a seminar about social media. I was fortunate to be a speaker. But, mostly, I was lucky to spend a couple of days listening to journalists from news organizations I don’t read or follow. I want to share three things I heard that transcend any linguistic or regional concerns.
At least in certain contexts, WhatsApp is a truly major traffic driver — bigger even than Facebook. Should there be a WhatsApp button on your news site?
This article is the first in a series looking at some of the key issues and topics which will feature in our Digital Media Strategies event next March.
One of the ways many publishers are increasingly coming to resemble tech companies is their use of and reliance on data about their users. But like many tech companies, publishers are having to navigate increasing consumer concerns about how and what data is collected and how it is used.
Apple kept a tight lid on everything to do with its first wearable, but now some of the secrets of the Apple Watch have been revealed. Apple has launched WatchKit for developers who want to create apps for the wearable. The detailed software development kit (SDK) hints at several key aspects of the company’s first wearable, including screen sizes, resolutions, and the overall app experience on the Watch.
Earlier this week Facebook launched a new application. Facebook Groups gives you access to the groups you manage or are a member of. As well as resurfacing an old community mainstay, the return of Groups as a standalone app can be seen as a defensive move for Facebook, ensuing that start-ups in a similar field gain less traction.
Google is currently facing a decision in Spain on whether it should pay tax on the newspaper content it accesses. Spain passed a law which says that from 1 January 2015, Google will have a pay a fee to the Spanish newspapers for linking to their material or else face a fine of up to €600,000 (£479,585).